DIGITAL MARKETING ASSISTANT

Are you ready to dive into a dynamic, fun, and service-based business? A part-time Digital Marketing Assistant position is available for an online membership site: Your Dinner Is Planned. We are looking for someone AWESOME to join the team!

The PRIMARY role of the Digital Marketing Assistant will be to become proficient in digital advertising strategies (specifically Facebook Ads/Instagram Ads) and implement, monitor, and manage Ads on an on-going basis.

Our mission is to empower members to value their health in a new way -- the more members inside YDIP, the more people we impact... and that's where YOU come in! As a critical member of our growth team, you will be responsible for all marketing initiatives related to paid advertising.

With a team environment that is fast-paced, creative, and FUN, we're seeking someone who is detail oriented, eager to LEARN, enjoys analyzing data, and is ready to take action.

If you’re interested in representing a growing company, learning, and being a part of a culture where “CAN’T” does NOT exist… keep reading!

CORE VALUES:

Alignment with our core values is the NUMBER ONE quality we are looking at for this role:

• POSITIVE IMPACT: We help people make positive changes in their lives to better their health.

• EMBODIES KINDNESS: We are honest, caring, and friendly in everything we do.

• INTERNAL COMMUNICATION: We take responsibility to share progress and knowledge.

• CREATIVITY: We use our ideas to create new possibilities.

• PERSONAL GROWTH: We progress to a different place than we were before.

• RESULTS ORIENTED: We take intentional action towards our goals.

• HIGH VIBE: We bring excitement, open mindedness, and good energy to everything we do.

DUTIES & RESPONSIBILITIES:

• LEARN FB Advertising strategies to become proficient in implementing and managing Ad campaigns

• Track and analyze marketing data and KPIs. Regularly report data to the YDIP team

• This role is much LESS about the creative side of marketing, and much MORE about the data/analytical side of marketing. You will primarily be working within Facebook's Ad/Business Manager to create and monitor Ad campaigns
• Stay up-to-date on digital marketing strategies in an ever-changing environment
• Work directly with the YDIP Project Manager to identify and leverage strategies for growth

• Provide recommendations for FB Ad growth opportunities and ad campaign ideas (this includes strategies related to retargeting, creating audiences, etc.) 

• TEST, test, and test data to determine performance of Ad campaigns (we are ALLL about learning by taking action!)

• Actively be a part of marketing initiatives (including Ad creatives, conversion copy, and funnel implementation)

• Maintain communication with team to ensure efficient flow of strategies and processes

• Maximize use of resources to problem solve and increase efficiency

As an independent contractor, you will have ownership over the role and complete the duties & responsibilities however best works for you (using your own systems, prioritization methods, etc.).

SKILLS & QUALIFICATIONS:

• Although digital marketing experience is not required, it is preferred. Alignment with our core values IS required. You will be provided ALL resources to effectively learn the responsibilities of this role.
• MUST have a strong desire to learn! This role will have a steep learning curve. You must be willing to embrace the unknown, be resourceful, problem solve, 'figure it out,' and be eager to learn new things to become a specialist in this area
• Experience analyzing data and/or working with numbers is strongly preferred. This is a VERY detail-oriented role, and we are seeking someone who enjoys gathering data and looking at numbers (data trends, financial Ad spend, etc.)
• Must be efficient with technology, especially as this role will work heavily inside Facebook's Business Manager platform
• Experience working in a collaborative role (we are very team-oriented at YDIP with a heavy emphasis on frequent communication)
• Strong attention to detail -- while this is a learning environment, it’s critical that metrics and data are accurately tracked
• Exceptional written and spoken English (including grammar and writing skills)

JOB DETAILS:

This is a part-time independent contractor position starting with a minimum of 10 hours/week. Opportunity for hours & duties to increase.

Certain days during the month may require more commitment. You will work virtually, use your own computer, and set your own schedule. Pay is $15/hour. Performance bonus opportunities exist after the trial period.

The first few weeks of this role will be spent LEARNING FB Ads w/ the resources provided (and any additional resources needed). We are seeking someone who can commit a minimum of 10 hours/week to become acquainted and proficient with the YDIP culture and to especially begin learning and implementing Facebook Ad strategies. This will be a steep learning curve, and ultimately our goal is that you become a specialist in this area to stay with the team long-term.

This role will start out on a 30-day trial basis. After 30-days, we will assess progress and performance (especially in regards to our CORE VALUES). If there is alignment with our core values and results are being produced (according to specific goals created together), you will have the opportunity to continue in this role with another evaluation after 60 days.

TO APPLY:

Interested applicants who meet all job qualifications are to send an email to [email protected] and include the following:

1.  Your four-letter MBTI results in the subject line. A free test is found here: https://www.16personalities.com/free-personality-test
2. Resume attached + why you’re a good fit for this position
3. Why are you interested in this role?
4.  In 2-3 sentences, tell us why you feel that digital marketing strategies and data analysis are important elements of an online business.
5.  What book are you currently reading?
6. A penguin walks through the door right now wearing a sombrero. What does he say and why is he here?

Deadline to apply is Sunday, 9/29. Interviews will be conducted in the order applications are received (until the position is filled).

If you are selected to move forward in the process (which will be a video interview), you will be contacted via email.